6 Important Benefits of Today’s Frozen Food You Probably Don’t Know

(and why you’ll want to serve it to your family)


Let’s be honest: in years past, frozen food didn’t enjoy the best reputation among consumers. After all, the frozen meals offered a decade or more ago weren’t exactly the image of a healthy meal option.

But times have changed, and so have frozen food choices. Today many food manufacturers create a wide variety of appetizing frozen meals that are not only delicious and convenient but also consistent with the demands of health-conscious consumers.


Here are 6 reasons why you should keep your freezer stocked with frozen meals you can share with your family.

Benefit #1: Frozen food leaves most preservatives at the door

People often confuse frozen food with processed food. Processed foods tend to be high in preservatives like salt to preserve them longer and make them taste better. While sodium is needed to enhance flavor and help bind ingredients, frozen foods don’t rely on added preservatives because they’re frozen quickly. Freezing is a preservative technique itself, so all the goodness is locked in naturally. No extra preservatives are needed.

The process of quickly freezing an item at a low temperature with cold, circulating air—is a 100% natural way to preserve food. This process is very different from the way you freeze chicken or ground beef in your own freezer because your freezer was designed to merely keep frozen food cold rather than freezing food. This method of freezing food at a considerably lower temperature, locks in all freshness that would’ve otherwise been lost.

Benefit #2: Frozen food is good for you

Fresh is best…unless frozen is available. That’s right. Frozen is just as—and in many cases, more—nutritious than fresh options.

That’s because the fresh fruits and vegetables you buy in the produce aisle of the grocery store might not be as “fresh” as you think. Many supermarket vegetables have travelled great distances and are stored for weeks. And with research linking storage with vitamin/nutrient loss, you may be actually losing out on a lot of the goodness you think you’re getting.

On the other hand, frozen vegetables get picked, sorted and frozen within hours, locking in all the freshness you expect from your produce section groceries. Our frozen meals and snacks are made using only the best freshest ingredients and then frozen quickly to seal in all the goodness of the ingredients until you’re ready to enjoy your meal.

The best way to spot a healthy frozen meal is to simply read the label. A product’s ingredients are listed from largest to smallest quantity, so pay close attention to the first few items you see. And when it comes to ingredients, less is more. The list should be relatively short: the longer the ingredient list, the more chances for unwanted preservatives and additives to be sneaked in.

Benefit #3: Frozen food means want not, waste not

Did you know that in the US, an average person wastes 238 pounds of food per year, according to FoodPrint? That’s 21% of the food they buy! Frozen food can help eliminate that problem and brings the idea of “want not, waste not” to your lifestyle. Since it’s already packaged, you can cook exactly what you need and save the rest. Plus, by stocking a variety of frozen meals, appetizers and snacks in the freezer, you don’t need to rush out to the store every time you need a quick meal. A delicious option is always there waiting for when you need it.

Benefit #4: Frozen food seals in convenience and cost savings

Our selection of frozen entrées add convenience to every meal. Most of us don’t have the time or ability to whip up large fancy recipes every night of the week. Our frozen foods offer a fast no-fuss way to create delicious out-of-the-ordinary meals, no matter how hectic your schedule gets. And to add a little extra zip to quick and easy lunch/dinner ideas, try adding our frozen appetizers and snacks. You’ll always have something ready to heat and put on the table within minutes.

Our frozen meals can also help your budget. Save money by making healthy delicious meals without having to spend a lot on out-of-season produce or overpriced restaurant dinners. Company coming over or just wanting a spontaneous treat? Having a few frozen appetizers and snacks on hand can be a smart cost-effective alternative to expensive takeout or delivery.

Benefit #5: Frozen food is safe food

As everyone who’s wanted to extend the life of that favorite lasagna or casserole dish knows, freezing your left-overs is the best way to go.

Ironically, it’s the thawing process that can become harmful, but if you’ve stored your frozen food correctly and follow the directions for thawing and cooking, you’ll be fine. A general rule of thumb is to defrost frozen food in your fridge instead of on your countertop. This way, you’re controlling the microbial and enzymatic activity within your food, maximizing its freshness and making sure it’s safe to eat.

Benefit #6: Frozen food brings balance to what you eat

In addition to freshness, efficiency and convenience, frozen foods bring nutritional balance to the table. While not all frozen foods introduce well-rounded options by themselves, our wide selection of tasty appetizers and snacks make excellent beginnings and sides to complete nutritious meals. Just add a small salad, some cut-up veggies or some fresh fruit to our meals, and you can be sure everyone in your family is getting all the goodness they need.

Forget the frozen food of your parents’ generation. Today’s frozen meals are great-tasting, quick and easy to prepare, and best of all, healthy. The next time you visit your favorite grocery store, take a trip down the freezer aisle. You’ll discover a world of delightful meal options packed with unexpected flavors, unequaled freshness and nutritious ingredients you’ll enjoy sharing with family and friends.


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